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← Platform/Partner Relationship Management
Partner Relationship Management

A shared space, not an email thread.

The tools manufacturers and partners use to communicate, share documents, and manage the day-to-day of the relationship beyond just transactions. Partner communication today happens over email, phone, and shared drives, with no central record of what was said or promised.

Relationship · WAS-NWLIVE
2026-04-22DOC SHARED2026 Co-op Marketing Terms.pdf
2026-04-19ANNOUNCEMENTSpring RH promo · effective 05/01
2026-04-15MESSAGERe: warranty terms for fleet acct
2026-04-10AGREEMENTTier renewal · countersigned
What it is

PRM built for tire distribution specifically.

Generic PRM platforms try to fit every industry. Tread Ready is built for how tire manufacturers, distributors, and dealers actually work together — multi-level relationships, distributor-mediated programs, warranty obligations, and the specific cadence of the channel.

What changes for you

Specific outcomes, not generic promises.

01

One shared space per relationship.

Documents, announcements, and threads kept with the partner record — not lost in someone's inbox.

02

A record of what was agreed.

When a question comes up about what was promised, there's a single source of truth instead of a search through email.

03

Built for the tire channel.

Tier letters, program updates, training reminders, warranty notices — the things tire partners actually exchange, in formats that match the work.

Roadmap

The full PRM workspace, including document sharing and structured announcements, is part of the platform vision. Verify which surfaces are live today before quoting a specific feature.

See it in motion

Walk through it on a call.

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